INFOCOMM COMPETENCE IS AN IMPORTANT PROFESSIONAL QUALITY OF A QUALIFIED PROFESSIONAL
This paper considers the phenomenon of "info communicative competence" as one of the important components of professional social competence by a modern qualified specialist. The paper describes the existing professional skills and knowledge that confirm the professional qualification of a specialist in the modern society; such concepts as professional, methodological, social, communicative, sociocultural and informational competencies are revealed; the role of possession of info communicative competence in the professional development of a person is discovered. The authors attempt to analyze the communicative models and techniques that contribute to a harmonious relationship, successful cooperation, and leadership; the analysis of techniques and models that positively affect the formation of information and communication competence; recommendations for optimizing the process of formation of the above-mentioned competencies of future specialists.